Cookie Policy

Last updated: April 2026

This Cookie Policy explains how Hooblu ("the Service"), operated by Ayima AI Ltd ("Hooblu", "we", "us", or "our"), uses cookies and similar technologies when you use the Service at www.hooblu.com and associated domains.

What Are Cookies?

Cookies are small text files placed on your device by a website. They are widely used to make websites work efficiently and to provide information to site operators. Cookies can be "persistent" (remaining on your device until they expire or you delete them) or "session" cookies (deleted when you close your browser).

How We Use Cookies

Hooblu uses only strictly necessary and functional cookies. We do not use any advertising, tracking, or analytics cookies. We do not use any third-party cookie-based tracking services.

All cookies used by the Service are essential to its operation or to remember your preferences.

Cookies We Use

CookieTypePurposeDurationSet By
authjs.session-tokenStrictly necessaryStores your authenticated session. Contains a signed JWT token with your user ID and role. Set when you sign in.SessionHooblu
authjs.csrf-tokenStrictly necessaryProtects against cross-site request forgery (CSRF) attacks during authentication.SessionHooblu
authjs.callback-urlStrictly necessaryStores the URL to redirect to after authentication (e.g. the page you were on before signing in).SessionHooblu
anonymous_idStrictly necessaryA randomly generated UUID that identifies anonymous (non-logged-in) users. Used to associate browser sessions before you create an account.1 yearHooblu

Local Storage

In addition to cookies, we use your browser's local storage for the following:

KeyPurposeDuration
themeStores your preferred visual theme. Used to apply your theme immediately on page load to prevent a flash of unstyled content.Persistent
cookie_consentRecords that you have acknowledged this cookie notice. No personal data is stored.Persistent
hooblu-profileStores your selected property profile (buying or renting) before you create an account, so the chatbot can tailor its suggestions.Persistent
hooblu:sidebar-collapsedRemembers whether you have collapsed the conversation sidebar on this device.Persistent

What We Don't Use

Hooblu does not use:

  • Advertising cookies — we do not serve ads or track you for advertising purposes
  • Analytics cookies — we do not use Google Analytics, Hotjar, Mixpanel, or any other analytics tracking on the Service
  • Social media cookies — we do not embed social media widgets or tracking pixels
  • Cross-site tracking — we do not track your activity across other websites

Third-Party Cookies

If you sign in via Google OAuth, or if you complete a CAPTCHA challenge during registration, those services may set their own cookies during those interactions. These are governed by their respective cookie policies:

These third-party cookies are only set on the third-party's own domain during the redirect or challenge — they are not set on Hooblu's domain.

Managing Cookies

Since all cookies used by Hooblu are strictly necessary or functional, disabling them may prevent the Service from working correctly. Specifically:

  • Disabling the session cookie will prevent you from staying signed in
  • Disabling the anonymous ID cookie will prevent anonymous browser session continuity
  • Clearing local storage will reset your theme and profile preferences

Most web browsers allow you to manage cookies through their settings. You can typically find these options in your browser's "Privacy" or "Security" settings. You can also delete cookies at any time through your browser settings.

Your Rights

Under the UK GDPR and the Privacy and Electronic Communications Regulations (PECR), you have the right to be informed about how we use cookies and to control their use on your device.

Because we only use strictly necessary and functional cookies (not marketing or analytics cookies), consent is not legally required. However, we still inform you of their use via the cookie notice banner shown on your first visit.

For more information about your data protection rights, see our Privacy Policy.

Changes to This Policy

We may update this Cookie Policy from time to time. Changes will be posted on this page with an updated date. If we introduce any non-essential cookies in the future, we will update this policy and seek your consent before setting them.

Contact

If you have any questions about our use of cookies, please contact us: